tips for authors Archives - WRITE|PUBLISH|SELL
Reaching Your Ideal Reader

Reaching Your Ideal Reader

Today I want to tell you about my friend Lila. She wrote a book for kids that was really beautiful. It had gorgeous illustrations from a wildly talented professional artist, she had a story that engaged children and shared a deeply personal – but somehow still universal – message. This book had everything going for it.

When I met Lila, she was trying to figure out how to market this book. As always, we sat down and talked about her ideal reader. It’s important to know your ideal audience when marketing your book and sometimes, your ideal audience isn’t the same as your ideal reader.

The One Page Sales Sheet

The One Page Sales Sheet

If you’re trying to market and sell a book, get on podcasts, get in bookstores, share your book with influencers, all of those things, a one-page sales sheet can go a LONG way. A good one-pager will include all of they key info about the book – where...