by Alexa Bigwarfe | Jan 7, 2021 | Marketing, Uncategorized
2020 certainly had its moments of frustration! I had such enormous plans for 2020. Like so many people, 2020 was going to be MY YEAR. I was finally going to burst forth from my chrysalis and sprinkle glitter and butterfly fairy dust all over the publishing world. And...
by Nancy Cavillones | Oct 3, 2019 | Marketing
Selling Books Directly To Your Readers Independent authors certainly have a love-hate relationship with Amazon. There’s no getting around the fact that Amazon is THE number one stop for readers looking for books. As hard as it can be to get your book noticed on...
by Alexa Bigwarfe | Jul 11, 2019 | Marketing
As an author, you can position yourself to take advantage of the madness that descends on Amazon on July 15th and 16th. Hopefully, when you got this reminder last year, you took our advice to be ready for this year! What IS Amazon Prime Day? Some refer to it as...
by Alexa Bigwarfe | Dec 9, 2018 | Marketing
A Good Email Sequence Email remains one of the best marketing tools for authors. Time and time again, when I ask authors what their best tool is for selling more books, I get a variety of the following answers: 1 – lots of marketing 2 – growing their email...
by Alexa Bigwarfe | Dec 7, 2018 | book launch, Marketing
You’ve probably seen this banner on certain Amazon pages. Or the Amazon BEST-SELLER banner. Maybe you’ve never had that on your book, or you haven’t published yet and want to know how to make sure you get it when you do? I’ve published and...
by Alexa Bigwarfe | Jun 14, 2018 | Marketing
It’s funny, when you’re in an industry for awhile, you assume everyone knows exactly what you’re talking about. You throw around lingo and people look at you like you’re crazy. I’ve been doing blog tours for five years, so when I posted...
