Resources

Author Spotlight: Linda  Jämsén

Author Spotlight: Linda Jämsén

Taking a midlife leap of faith and rediscovering your life’s passion. Seeking a soul mate on only a few small clues from a psychic. Intriguing expat adventures in Europe and beyond… This may sound like a work of fiction, but it’s Linda’s true story.

In today’s author spotlight, we’re introducing you to Linda Jamsen and her debut book, Odyssey of Love. In her memoir, Linda shares the real life story of how she found love by taking an adventure to Europe. If you love travel and romance, then this is the book for you!

Is it a bad book? – Targeting Your Ideal Reader

Is it a bad book? – Targeting Your Ideal Reader

Sometimes the wrong person stumbles on your book, and there are just going to be those people who don’t like it. But sometimes these bad reviews come from bad marketing, along with targeting the wrong types of readers.
By ensuring you know exactly WHO your reader is, and making a concerted effort to market to that particular audience, you can make sure that reviews like this are far and few between. That they only happen when the wrong reader stumbles across the book.

Author Spotlight: Valerie James Abbott

Author Spotlight: Valerie James Abbott

Padapillo is based on the true story of how our family came to discover our youngest child’s mysterious hearing loss. She passed the newborn hearing screen when she was born, but lost her hearing as a toddler but we didn’t notice

Reaching Your Ideal Reader

Reaching Your Ideal Reader

Today I want to tell you about my friend Lila. She wrote a book for kids that was really beautiful. It had gorgeous illustrations from a wildly talented professional artist, she had a story that engaged children and shared a deeply personal – but somehow still universal – message. This book had everything going for it.

When I met Lila, she was trying to figure out how to market this book. As always, we sat down and talked about her ideal reader. It’s important to know your ideal audience when marketing your book and sometimes, your ideal audience isn’t the same as your ideal reader.

Author Spotlight: Mardine Perrins

Author Spotlight: Mardine Perrins

It’s 2168 and expiration dates have been a part of the human genome for the last hundred years. Society has grown accustomed to these birthmark dates, revealing the day you will expire. But suddenly, an exponential number of infants are being born across the globe...

Romance Subgenres: What You Need to Know

Romance Subgenres: What You Need to Know

You’ve always wanted to write a romance book, but as you’ve started researching, you realize, there’s a lot more than meets the eye. Maybe you’ve started connecting with other writers and when they ask what you write, you respond, “Romance” only to be asked: “what...

Why Authors Need an Email List

Why Authors Need an Email List

Karla sold over 1000 books in her recent launch, and we know that more than 50% came from her author email list. That’s the dream, right? To go headstrong out of the gates with a really solid performance. We have a lot of tools available to us as authors for marketing...