Four Ways to Rock Your Virtual Book Launch

Four Ways to Rock Your Virtual Book Launch

Book launches used to be crowded, public events, often with lavish budgets to match the lengthy guest list. But the way we look at launch day activities has really changed, thanks to new technology and the real need to lock down during the pandemic. And there’s every indication that these new “slipper-friendly” online book events are sticking around. 

Author Spotlight: Linda  Jämsén

Author Spotlight: Linda Jämsén

Taking a midlife leap of faith and rediscovering your life’s passion. Seeking a soul mate on only a few small clues from a psychic. Intriguing expat adventures in Europe and beyond… This may sound like a work of fiction, but it’s Linda’s true story.

In today’s author spotlight, we’re introducing you to Linda Jamsen and her debut book, Odyssey of Love. In her memoir, Linda shares the real life story of how she found love by taking an adventure to Europe. If you love travel and romance, then this is the book for you!

Is it a bad book? – Targeting Your Ideal Reader

Is it a bad book? – Targeting Your Ideal Reader

Sometimes the wrong person stumbles on your book, and there are just going to be those people who don’t like it. But sometimes these bad reviews come from bad marketing, along with targeting the wrong types of readers.
By ensuring you know exactly WHO your reader is, and making a concerted effort to market to that particular audience, you can make sure that reviews like this are far and few between. That they only happen when the wrong reader stumbles across the book.

Author Spotlight: Valerie James Abbott

Author Spotlight: Valerie James Abbott

Padapillo is based on the true story of how our family came to discover our youngest child’s mysterious hearing loss. She passed the newborn hearing screen when she was born, but lost her hearing as a toddler but we didn’t notice

Reaching Your Ideal Reader

Reaching Your Ideal Reader

Today I want to tell you about my friend Lila. She wrote a book for kids that was really beautiful. It had gorgeous illustrations from a wildly talented professional artist, she had a story that engaged children and shared a deeply personal – but somehow still universal – message. This book had everything going for it.

When I met Lila, she was trying to figure out how to market this book. As always, we sat down and talked about her ideal reader. It’s important to know your ideal audience when marketing your book and sometimes, your ideal audience isn’t the same as your ideal reader.

Author Spotlight: Emily Myers

Author Spotlight: Emily Myers

Emily A. Myers is a women’s fiction author and blogger living in Louisiana. Her fiction works seek to bring women’s issues to the forefront through realistic, flawed protagonists and authentic relationships. Emily also dedicates time to her blog which seeks to provide aspiring authors with the tools and advice they need to make their passion into a profession. Her debut novel, The Truth About Unspeakable Things, sets the tone for Emily’s future works as it follows a young woman’s journey through the dangerous pitfalls of adult relationships and the complexities of growing up. We’re excited to share our interview with you today!